03 June 2019 – Following last year’s acquisition of Norwegian lifeboat builder Norsafe by VIKING Life-Saving Equipment, the two companies are joining forces at Nor-Shipping to showcase their complete safety solution.
For decades, the name “Norsafe” has been synonymous with high-quality, innovative lifeboat design and craftsmanship. Acknowledging this legacy as well as looking forward to a new and exciting future as part of VIKING Life-Saving Equipment, all of Norsafe’s boat and davit solutions will now be rebranded as “VIKING Norsafe”.
As part of the same process, the VIKING Norsafe organizations in Norway, Greece and China will be known as VIKING Norsafe Life-Saving Equipment.
The VIKING Norsafe brand encompasses the maritime industry’s broadest and most advanced range of lifeboats and davits. Customers have access to the most comprehensive safety solution on the market from one global partner that manufactures its own equipment and also performs multi-brand servicing to certified OEM quality. This includes a comprehensive safety equipment servicing setup powered by a global network, plus a comprehensive maritime training setup with dedicated facilities and personnel in seven locations.
“We consistently put the customer first and when acquiring Norsafe our aim has been to combine the best in lifeboat design and manufacturing with VIKING’s extensive range of innovative evacuation systems, PPE and other types of life-saving appliances, to supply the market with the world’s most complete safety solutions,” said Benny Carlsen, SVP Global Sales.
“There is so much commonality between the companies, being Scandinavian-based and family-owned with similar cultural and operational outlooks, which has meant that integrating Norsafe into the VIKING group has proved a relatively smooth exercise,” he continued.
“Being part of VIKING is truly a great fit for Norsafe and helps cement our long-standing relationships with customers as they will now benefit from having a complete safety solution from one reliable and innovative global partner,” said Dag Songedal, Managing Director and VP for the VIKING Boats & Davits division.
VIKING will be exhibiting at Nor-Shipping this year and visitors to its stand (C02-43) will have plenty of opportunity to discover the benefits of this unique and truly global maritime safety setup.
About VIKING:
VIKING Life-Saving Equipment is a global market leader in maritime and offshore safety. Headquartered in Denmark, the corporation manufactures, supplies and services everything from chute and slide-based evacuation systems to liferafts, lifejackets, immersion suits, firefighting equipment, aviation safety gear, lifeboats, hooks, davits and more.
VIKING brings its customers all the elements needed to simplify safety, including the world’s broadest range of safety products and a highly efficient, worldwide servicing network. And it stands out in the ability to offer complete safety compliance solutions – all certified in accordance with the latest IMO, SOLAS, EU and USCG requirements. Known as VIKING Shipowner and Offshore Safety Agreements, these uniquely customizable solutions incorporate safety products, global servicing, exchange, single-source management, and financing in a variety of fixed price structures.
In 2018, VIKING acquired Norsafe, the Norwegian boatbuilder whose lifeboats are used throughout the world, adding further strength to an unmatched product and service offering in the global maritime safety industry.
Founded in 1960, the privately held corporation manufactures in Denmark, Norway, Bulgaria, Greece, China and Thailand, and provides safety solutions in all significant markets and locations.
For further information please contact:
Dag Songedal, Managing Director
VP Boats & Davits
e: DSO@VIKING-life.com
t: +47 9138 6468
Lone Aaboe, Corporate Communications Manager
e: LAJ@VIKING-life.com
t: +45 7611 8217
